• Ashkirk good egg

Gentoo make Easter eggs-stra special across Sunderland

For the third year running, a significant amount of chocolate Easter eggs have been collected as part of Gentoo’s annual ‘Good Egg’ campaign, to donate to those less fortunate across Sunderland.

This year, more than 600 Easter eggs were donated by staff and corporate partner, Barclays.

Last week, staff and volunteers from the community, helped deliver the chocolate eggs to a number of local beneficiaries across Sunderland, including; Ashkirk Homelessness Household Project, Lewis Crescent Young Persons Scheme, Wearside Women in Need, St Benedict’s Hospice, More than Grandparents, Hope 4 Kids, and Centrepoint amongst many others. As well as donating to local charities, Gentoo also refer customers and families that are financially vulnerable, ensuring they get a treat this Easter.

John Craggs, Chief Executive of Gentoo Group, said:

“I am thrilled with the amount of eggs we have collected this year, the generosity from staff and customers across Gentoo and Barclays has been fantastic. The Good Egg campaign is a great way to spread some joy and make a difference to people in need across Sunderland. It’s extremely important for us give something back to the local communities we work in. A huge thank you to staff, Barclays and the community who have donated an egg to the campaign.”

Gemma Stidolph, Support Worker at Ashkirk Homelessness Household Project, said:

“We are over the moon at the kind of donations we have received from Gentoo, which have helped make Easter special for the families here at Ashkirk. The families struggle on low budgets and so generosity such as this is very much appreciated and put a big (chocolaty) smile on all of the children’s faces. We would like to thank everyone once again for the continued support we receive.”

Leanne Parkin, tenant at Ashkirk Homelessness Household Project, said:

“The donations of Easter eggs are brilliant. They’re really good for families who can’t treat their children at Easter.

“For families living on low incomes, it means they can celebrate Easter and treat their children to what they might not normally be able to afford.”

Every spring, Gentoo encourage local businesses in Sunderland to support the Good Egg campaign. Any businesses wishing to join next year’s campaign should contact Gentoo directly at: