Record amount of Easter eggs collected for Sunderland children

For the second year running staff from businesses across Sunderland collected a record breaking number of chocolate eggs for the annual ‘Good Egg’ campaign.

More than 1,000 Easter eggs were donated by staff from Sunderland businesses Gentoo, Asda, Barclays, Berghaus, Northern Gas Networks and Tombola.

The chocolate eggs were donated to a number of local beneficiaries including Ashkirk Homelessness Household Project, Wearside Women in Need, Bede Church Homeless Group, St Benedict’s Hospice, Holmewood, Centrepoint, Sans Street Youth and Community Centre and to a number of children via Sunderland City Council’s Children’s Services Department.

John Craggs, Chief Executive of Gentoo Group and Chair of Sunderland Business Improvement District, said: “I’m delighted with the efforts and generosity of staff from across the partners of the Good Egg Campaign. Their kindness has brought some joy to children and elderly people in need across Sunderland this Easter. In increasing times of austerity it is more important than ever to support local families in local communities and it is fantastic to see businesses from across the city coming together to make a difference. Thank you to everyone that donated an egg to the campaign.”

Any businesses wishing to join next year’s campaign should contact Gentoo directly at